Dave_Digitals
About Dave Digitals
We don't just run ads. We build businesses that sell.
Dave Digitals is a Nigerian digital marketing and media buying practice built on one belief: an ad is only good if it makes someone buy.
We help businesses grow through strategic digital marketing, media buying, high-converting websites, and e-commerce solutions.
Everything here — strategy, creative, ad accounts, websites — is judged by that one standard.
How it started
From a few local campaigns to a full media buying practice.
David Oluwaseun Ajala started running Facebook and Instagram ads for small Nigerian businesses that had good products but no reliable way to reach the right customers. What began as a handful of campaigns for local shops grew into something bigger, because the businesses that worked with him kept coming back — with bigger budgets, more products, and more questions about how to grow.
Today, Dave Digitals has managed advertising for more than 150 clients and directed over ₦100 million in ad spend across Facebook, Instagram, TikTok and WhatsApp — for e-commerce stores, service businesses, and brands just starting out.
Our mission
Turn ad spend into real sales.
To help Nigerian businesses turn advertising spend into real, measurable sales — through honest strategy, careful ad management, and marketing that respects the customer’s time and the business owner’s money.
Our vision
Be the media buyer businesses trust first.
To become the media buying partner Nigerian businesses turn to first — known not for flashy numbers, but for campaigns that keep working long after they launch.
What does a media buyer actually do?
It’s a fair question — most business owners have never worked with one before.
A media buyer is the person who decides where your advertising money goes, how it’s spent, and who gets to see your ads. It’s more than “boosting a post.” A media buyer studies your customers, builds campaigns that reach the right people at the right time, tests different versions of an ad to see what actually brings in orders, and adjusts spending daily based on what the numbers say — not guesswork.
- Deciding your daily or weekly ad budget, and where it goes
- Building and targeting the right audience for your product
- Testing ad creatives, offers and messaging to find what converts
- Fixing disabled or flagged ad accounts before they cost you sales
- Reporting honestly on what worked, and what didn’t
How I work
Four principles behind every campaign.
01
Numbers over noise
I care about orders and cost per sale, not likes and impressions.
02
Straight talk
You get honest updates, even when a campaign isn’t performing yet.
03
Built to last
Campaigns are structured to keep working, not just spike for a week.
04
Your business, your rules
Every strategy is built around your product, budget and goals — not a template.
Why business owners choose Dave Digitals?
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5+ years running ad accounts across Facebook, Instagram, TikTok and WhatsApp
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Over 200 businesses served, from single-product stores to multi-brand catalogs
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Ad account recovery for businesses that have been disabled or restricted
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Custom sales pages and websites built to convert, not just look good
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E-commerce management from the first ad click to the delivered order
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Transparent reporting — you always know what your money is doing
5+
Years of Experience
150+
Clients Served
₦100M+
Ad Budget Managed
Want a media buyer who treats your budget like it's their own?
Tell me about your business on WhatsApp, and let’s talk about what’s possible.